Getting to know Stereocure
"It’s important to get the listeners to feel a certain sense of ownership in the collective and have an overall trust for everything that comes out of it. We give all of our music away for free, so instead of the ‘we want your money’ mentality it’s ‘we just want you to check this out because we like it and think you will too.’ That definitely breaks down some walls between us and our listeners right there." — Jordan Alper (co-founder of Stereocure)
We got to sit down with co-founder of the brand new Los Angeles based collective and digital label Stereocure.
Dive into the mind of a collective here